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Preview-announcement Otherwise, if you are starting a Dynamic campaign, you will just need to enter the URL of the landing page and only descriptions. Google's algorithm will take care of showing the most suitable titles based on the search queries. Choose at least Sitelink Extensions. Among the Grants policies there is the constraint to set at least sitelink extensions at campaign level. Simply enter the URL of some pages within your site and you will increase your chances of improving the CTR of your ad. Seeing is believing. Remember that in addition to the mandatory sitelinks, you can also take advantage of other types of extensions such as callouts, call extensions, images, structured snippets, lead forms, etc. Set up an Automated Rule To avoid having to periodically check the quality score attributed by Google to your selected keywords, set up an automated rule click here to review the steps in more detail.

Automated-rule Track your Campaign Your campaign is ready. After - days Google photo editing servies Grants will determine whether your campaign is eligible to be activated. Don't forget to monitor the results, especially by paying attention to the CTR which at Account level must never be less than %. You can also follow Google's suggestions within the platform which will guide you in simple steps to improve your performance. panoramic countryside the guide to Google Ad Grants ends here What do you think of this product that Google makes available to non-profits? Were you able to achieve effective performances? I'm curious to know your opinion This article was written during a training internship.



The content has been edited by AND EMILI but is not part of theInterest targeting on Facebook Ads it's time to go further Federico Auricchio Federico Auricchio Feb , AM Facebook Ads is increasingly limiting the detailed targeting options available to advertisers. Is it time to change the way we advertise? Maybe yes, that's why. Read directly What is detailed targeting New limitations on interest targeting on Facebook Ads What changes with the update How to overcome the problem - Follower base - Video viewers - Website and app visitors - Customer lists To conclude Although the scenario is constantly evolving and new tools are created every day.